Whatever you coin yourself: Growth Hacker, Marketer, or Digital Guru we all need a sharp set of web apps to be the best we can be. Here are some of our favorites.
Ghostery Sees what web apps are tracking you on web pages, as well as giving you the option to block individual or all tracking software site to site. While privacy might not be our biggest priority as marketers, this tool offers some excellent strategic value. For example examining competitor’s tracking software can give you an idea of how they are running their marketing campaigns.
Use case: If there’s a Facebook tracking pixel on a web page, you can assume the owner might be retargeting visitors on Facebook or creating custom audiences. Knowing what tracking pixel software available to marketers will give you an edge when formulating a digital strategy, as well as more insight into competitor’s strategies.
#2 Professor Trafic
Professor Traffic is a simple plugin that integrates with Google Analytics and allows you track which of your social shares drive traffic to your website with automatically generated UTM parameters. You can create reports showing which links you shared on Facebook, Twitter, Google+ and LinkedIn to see what drove visits and conversions.
#3 Evernote Web Clipper
#6 SEO SERP
#7 SEO Webpage Analysis Tool
#8 Check My Links
#9 Eye Dropper
Eye Dropper Grabs hex codes from any part of a website.
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