web-apps

Whatever you coin yourself: Growth Hacker, Marketer, or Digital Guru we all need a sharp set of web apps to be the best we can be.  Here are some of our favorites.

 

#1 GhosteryGhostery-web-apps

Ghostery Sees what web apps are tracking you on web pages, as well as giving you the option to block individual or all tracking software site to site. While privacy might not be our biggest priority as marketers, this tool offers some excellent strategic value. For example examining competitor’s tracking software can give you an idea of how they are running their marketing campaigns.

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Use case: If there’s a Facebook tracking pixel on a web page, you can assume the owner might be retargeting visitors on Facebook or creating custom audiences. Knowing what tracking pixel software available to marketers will give you an edge when formulating a digital strategy, as well as more insight into competitor’s strategies.

 

#2 Professor Trafic

Proffessor-Trafic-web-appsProfessor Traffic is a simple plugin that integrates with Google Analytics and allows you track which of your social shares drive traffic to your website with automatically generated UTM parameters. You can create reports showing which links you shared on Facebook, Twitter, Google+ and LinkedIn to see what drove visits and conversions.

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#3 Evernote Web Clipper

Evernote Web Clipper clips pages and articles and saves them in Evernote for research or reading later.
Evernote-Web-Clipper-Web-Apps

#4 Datanyze

Datanyze is a great app for sales prospecting, researching, information gathering and using the power of data to your advantage! It’s amazing the type of information you can gather with this tool. If you use Salesforce, it integrates seamlessly.  Use case: This tool could be used to find an email of an influencer that could potentially do a guest blog post if you don’t have their contact info.

 #5 Sidekick

sidekick-hubspot-web-apps
Sidekick‘s Free version plugs into your Gmail, Outlook, or Apple Mail and tells you when someone opens your sent emails.

 #6 SEO SERP

SEO-SERP-web-apps
SEO SERP is a very simple tool that checks the position of a list of sites given a specific keyword. Super useful for SEM and SEO.

 #7 SEO Webpage Analysis Tool

LXRMarketplace
SEO Webpage Analysis Tool by LXR Marketplace generates SEO analysis reports for whatever web pages.  The app crawls your site for various SEO factors such as anchor text, meta tags, content, nd links. The report even provides brief recommendations to increase your sites ranking.

#8 Check My Links

 Check my links
Check My Links This makes sure there are no dead links on a web page.

 #9 Eye Dropper

Eye DropperEye Dropper Grabs hex codes from any part of a website.

 

 #10 Grammarly

Grammarly

Grammarly is a fantastic app for Quality Assurance as well as avoiding embarrassing grammatical and spelling errors across the web. The free version of the app checks spelling and basic grammar.  The premium version checks advanced grammar, provides vocabulary enhancement suggestions, detects plagiarism and integrates into Microsoft Office.

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